Infographic Design
BlogInfographic Design: What Works and What Doesn’t
Infographics present complex data or information in an easy-to-read visual format. When your organization shares infographics with your current audience and potential customers, it helps to establish your brand, amplify important information, and create backlinks that...
Color Psychology: A Marketer’s Paintbox
Pay attention to the colors around you. How does being in a red room make you feel? What about being surrounded by blues? Does a bright yellow sign grab your attention better than a white one? Color is one of the most impactful and essential tools a marketer can use....
7 Graphic Design Trends for 2023
Design trends change like the tide. Some trends, such as this year’s penchant for bright and bold colors, roll in and out periodically. Others are trends of the here and now, like the recent technological advances that allow for the addition of virtual reality and...
Choosing the Right Type of Infographic
There is no one-design-fits-all solution for infographic creation. A well-designed infographic can make complex and even dry information easier to read and understand. So what are the best types of infographics to convey your messages or data to an audience? That...
How to Create an Infographic for SEO
Infographics are useful tools that help readers understand and retain information through visual imagery. Images, icons, charts, and graphs represent complex and complicated information, allowing viewers to take it all in at a glance. An infographic not only assists...
Finding the Best Data for Infographics
Not all data is good data. Not all sources are trustworthy. Not all research is reviewed. When looking for data to include in an infographic, there are several things to keep in mind. An infographic is a visual content piece that presents complex ideas, data, or...
Creating Infographics That Are Accessible To All
Technology has helped to make the world and the web more accessible to everyone. With tools such as screen readers, visually impaired individuals can still access written text and visual information. Not all online content is readable by screen readers, however....
Upgrade Your Content Marketing
Content marketing, for most businesses, is a requirement these days. For content marketing to be successful, however, it takes a well-planned content strategy. But what does a successful content strategy look like? Upgrade your business or organization’s marketing by...
The Anatomy of an Infographic
Infographics are practical tools for communicating important information and data. While eye-catching graphics and design are crucial to success, much more goes into creating entertaining, informative, and easily understood infographics. Creating an Infographic 1....
Boost SEO With Infographics
With attention-grabbing visuals, easy-to-digest data, and a socially shareable format, the use of infographics in content marketing has soared in popularity over the past few years. But did you know that infographics are much more beneficial to your brand’s SEO...
5 Tips for Content Marketing that Won’t Break The Budget
If your company is just starting a content marketing strategy, you may not have an unlimited budget to pull from. The good news is that there are many cost-effective methods to establish a strong content marketing plan. Done right, as your brand invests in quality...
Trends Behind the Boom in Data Storytelling
These days content is king, and visual content reigns above all. Visual content pieces such as infographics are trending in popularity across all media platforms. Why is that? Why are data visualization pieces so dominant? What are the marketing and societal trends...